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Grenoble IAE - INP is the Graduate School of Management of the Université Grenoble Alpes.
About Grenoble IAE - INP
Grenoble Campus
Valence Campus
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Organisation chart and contacts
School Board
Our International Partnerships
A Powerful Ecosystem
Choose Grenoble IAE - INP
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Bachelor in Management
Masters
Master 2 Le Quanti - Research and Data Intelligence in Marketing
Master 2 Advanced Research in Management of Information System
Master 2 Advances in Finance and Accounting
Master 2 Applied Corporate Manager
Programs in French
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Master Marketing - M2 LE QUANTI - Semestre 9
Vous êtes ici :
Programs
Masters
Master 2 Quanti
Masters 2
->
Master Marketing - M2 LE QUANTI
->Semestre 9
Intitulés des modules/matières
ECTS
Volume horaire
Master 2 parcours Le Quanti: Research and Data Intelligence for Marketing
60.0
252.0
Semestre 9 M2 Le Quanti: Research and Data Intelligence for Marketing
30.0
252.0
Methodological Foundations of Marketing Research
10.0
84.0
Quantitative Data Collection and Analysis - JJLQ9M10
5.0
0.0
Qualtitative Data Collection and Analysis - JJLQ9M11
5.0
0.0
The Marketing Research Toolbox
10.0
84.0
Social Media Listening, Text Mining and Data Visualization - JJLQ9M20
2.5
0.0
Introduction to Scientific Research - JJLQ9M21
2.5
0.0
Programming for Big Data: a Primer - JJLQ9M22
2.5
0.0
Anthropological Approach to Field Research - JJLQ9M23
2.5
0.0
Tools and Skills for Relationship Management in Marketing Research
5.0
42.0
Managing a Market Research Project: from Genesis to Customer Insights - JJLQ9M30
2.5
0.0
Choix UE3 M2 Quanti (choisir 1 fils)
2.5
21.0
The Life Design Challenge - JJMI9M31
2.5
0.0
Sport IAE - JJMI9M32
2.5
0.0
Entrepreneurship and innovation
5.0
42.0
Innovation, Design Thinking and Creativity Methods - JJLQ9M40
2.5
0.0
Leadership Skills - JJLQ9M42
2.5
0.0
Mise à jour - 10/04/2025
https://iae.grenoble-inp.fr/en/our-programs/master-marketing-m2-le-quanti-semestre-9